It really is...Your Season, Your Way!

Tuesday, June 29, 2010 by Jessica Di Santo

Mark Newman
Mark Newman is the ISO's Vice President of Marketing and Communications. I've turned my blog over to him so that he can remind you about the ISO's user-friendly Your Season~Your Way flexible subscription packaging. 

 The Indianapolis Symphony Orchestra is changing . . . evolving more accurately.  Much of the impetus for this evolution has been you—our patrons, fans and friends—and your changing lifestyle.  For some time, we’ve known that a traditional fixed subscription package didn’t fit everyone.  In response to that, we created Your Season~Your Way, a flexible alternative that allows you to create your own personalized concert package to fit your music preferences, schedule and wallet.

Your Season~Your Way suits all kinds of people with all sorts of lifestyles.  Here are a few examples:

Eclectics - If you’re the kind of music lover who enjoys both the ISO’s Classical and Pops series, then Your Season ~ Your Way is for you.  It lets you mix and match from both series as well as our new line-up of casual Classical programs, Symphonic Hits.  Imagine bundling Joshua Bell, Andre Watts, Beethoven’s 9th Symphony, the music of Paul McCartney and Cirque de la Symphonie in one concert series!  It doesn’t get much more eclectic than that.

Snowbirds - Say you spend part of your winter down south and can no longer make all the concerts in your traditional fixed package.  You should consider Your Season~Your Way as an option.  It allows you to fit ISO concerts into your busy travel schedule.

Power Brokers – Are you used to power lunches and power meetings?  How about a power concert series?  Your Season~Your Way is your ticket to the most inspiring music the ISO has to offer.

Workaholics - Maybe your work schedule is such that you only have select Fridays or Saturdays available for play.  Your Season~Your Way allows you to pick the concert dates that fit best with your hectic calendar. 

Penny Pinchers - Perhaps you just don’t want to make as big a financial commitment as a traditional fixed package typically requires.  The beauty of Your Season~Your Way is that you can pick as few as five concerts or as many as you like.  Regardless of how many concerts you choose, the one constant is that you’ll always save with Your Season~Your Way

To get a full taste of what we have in store for next season, I invite you to visit our website. I also invite you to go to our website to sign up for Your Season~Your Way.  Or, you might consider calling one of our Customer Care Representatives at 317.639.4300.  They’ll help you construct the perfect package. 

One thing we know for sure at the ISO is that life is better with music, and we feel we do a pretty good job of creating it.  I hope you’ll consider joining us next season at the Hilbert Circle Theatre!  What would be your perfect concert package?  Feel free to comment!
 

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